The blend of OnePlus as well as Oppo has been slowly churning for years. Now, though, the business are essentially ending up being one entity.

The OnePlus

Towards the end of last year, we published an viewpoint article entitled “The OnePlus contradiction is getting worse”. Basically, the article argued that OnePlus is slowly turning into Oppo. We point out the departure of co-founder Carl Pei as well as the introduction of a blatant rebranding of Oppo as important touchstones.

We now have news from OnePlus CEO as well as co-founder Pete Lau that the business is entering a new phase he called “OnePlus 2.0”. However, I think about this to be a misnomer. From what Lau has told us so far, it’s not OnePlus 2.0, however “OppoPlus 1.0”.

Lau argues that Oxygen OS either only exists by name or is just being replaced by a nameless unified operating system that will land on the OnePlus as well as Oppo phones. The engineering as well as advancement teams that were when private at OnePlus as well as Oppo are now completely merged. Significantly, the only teams that haven’t merged are the pr teams, who will continue to work individually on their respective brands.

The composing is on the wall. In fact, he even made a short documentary about it. Under the title “New Journey”, the article offers with the move of OnePlus workers to new offices that are showed Oppo employees. It’s as depressing as well as tiring as it sounds. a section in which a OnePlus worker explains the brand’s early days as “dangerous” as well as admits that the identity no longer exists. It couldn’t be more direct.

I’m sure Lau has reasons to initiate this gigantic transition. perhaps OnePlus is not doing well sufficient financially. perhaps he believes that getting rid of the “dangerous” elements of the business will make it more successful in the long run. Or perhaps it’s not truly about OnePlus, however rather a tactical shift to get Oppo into markets it can’t touch, like the United States.

Be that as it may, OnePlus as well as Oppo have always been connected, however different, although that is no longer true.

The future is inevitably equality

As usual with OnePlus, there are many concerns surrounding the OnePlus 2.0 reveal. We don’t understand the name of the unified operating system that will hybridize Oxygen OS as well as color OS. Frustratingly, we likewise don’t understand the full listing of OnePlus / Oppo phones that will get this new operating system. We don’t understand what the choosing factors will be whether a new gadget has an Oppo logo or a OnePlus logo. many questions.

As mentioned above, we understand that the Oppo / OnePlus teams have now been merged (after unfortunately losing about 20% of the Oppo team). However, the only huge team will have breakout teams who lead new product development. In other words, the team that will make the next Oppo phone might have a different group of people than the one who made the next OnePlus phone, even though they are all from the exact same group as well as may even have a crossover network. Lau seems extremely positive that this will lead to much better products.

However, this seems like a recipe for homogeneity to me. It is not simple for a designer to juggle the subtle differences between a company’s products internally. It is inevitable that some elements of any type of variant will go over the top. , this may not make much of a difference between an Oppo phone as well as a OnePlus phone, particularly when you think about that the software application is quite much the exact same on both!

The bottom line here: anyone who believes OnePlus as well as Oppo have barely altered throughout the years has not seen anything: If the opacification of OnePlus continues unabated, you will quickly see exactly how different OnePlus is. that was truly the case.