You understand what they state about the very best laid plans, right? Microsoft’s pr wing will be licking its wounds after what appeared to be rather a handy piece of product placement went a tad awry.

When Microsoft handled to get CNN to put surface pro 3 tablets on its desks during its election protection we suspect somebody inside Microsoft was rather delighted with themselves. Unfortunately, as is so commonly the situation with these things, not whatever went according to plan when the great people of CNN decided to shun those elegant new surface Pros in favor of the iPads they understand so well.

Shortly after Twitter lit up with Microsoft fans exclaiming that the surface pro 3 has lastly truly shown up complying with the product placement, people began to notice that while there are indeed surface Pros on the desks, they’re not really being used. Instead, those on-screen were utilizing their iPads to go about their work just as they did before. even more worryingly for Microsoft as well as the thing that dreams are made from for Apple, one lady was really utilizing a surface pro as a mean their iPad. It’s like the Apple fanboys’ birthdays have all come at once!

The chilly shoulder by CNN anchors isn’t the very first time that the surface pro has discovered itself out of favor, with the tablet being notoriously sluggish out of the gates as far as adoption is concerned. placement on prominent TV shows hasn’t assisted as well much, as well as the latest CNN faux pas won’t be doing the surface pro any type of favors.

Let’s just hope Microsoft didn’t pay anything as part of the deal!

This isn’t the very first time the surface has got some unfavorable on-air time, it was just a while back when we caught wind that Jay Cutler, the famed Chicago Bears’ quaterback, identified Microsoft tablet a ‘knockoff iPad’. So, it’s fair to state that Microsoft is somewhat having a hard time to get its tablet out in the field as well as get people to really utilize it over what Apple is offering in its present lineup of devices.

We just hope that somebody over at CNN doesn’t get terminated over this snafu. After all, it is a product placement gone wrong on both ends of the field.

(Source: Adam [Twitter])

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